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Building Your Digital Home: The Essential Guide to New Website Development

  • Athena Kavis
  • 20 hours ago
  • 10 min read

Why New Website Development is Your Gateway to Digital Success

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New website development is the process of creating an online presence from scratch, covering everything from planning and design to coding, testing, and launch. The key steps include:


  1. Planning - Define goals, target audience, and site structure.

  2. Design - Create visual mockups and user experience flows.

  3. Development - Build the functional website using a chosen platform.

  4. Content Creation - Write copy, optimize images, and add multimedia.

  5. Testing - Ensure functionality across all devices and browsers.

  6. Launch - Go live and monitor performance.

  7. Maintenance - Perform regular updates, security checks, and optimization.


The landscape of new website development has transformed dramatically. AI-powered tools like Wix's AI website builder can now generate business-ready sites in minutes, dramatically speeding up project timelines. Today's development focuses on mobile-first design, fast loading speeds, and user experiences that convert visitors into customers.


Whether you choose a platform like Wix or Shopify, or opt for custom development, the key is matching the approach to your business needs. Small businesses often thrive with user-friendly builders, while larger enterprises may require custom solutions.


I'm Athena Kavis, and I've spent 8 years designing over 1,000 websites, specializing in new website development. As a certified Wix and Shopify Partner, I have unique insights into what makes a website truly successful.

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Your Guide to New Website Development: Answering the Top 10 Questions

Starting your new website development journey can feel overwhelming. To help, I've compiled answers to the most common questions I hear from businesses every day.


The world of new website development is evolving rapidly, with Artificial Intelligence leading a game-changing change. AI is completely changing how we build websites. Tools like Wix's AI website builder can create a functional, business-ready site in minutes based on a simple description, acting like a super-smart design assistant.


Beyond speed, the real magic of AI is in personalization. Modern AI can analyze visitor behavior to automatically adjust content and product recommendations, creating a custom experience for every user.

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Key trends in new website development include:

  • Voice Search Optimization: More users are talking to their devices instead of typing.

  • Accessibility by Design: Building sites that work for everyone from the start.

  • Peak Performance: Users expect instant load times, and search engines reward it.

  • Interactive Experiences: Animations, 3D elements, and app-like interfaces are becoming common.


AI is also enabling smarter SEO, helping websites appear in Google searches, ChatGPT responses, and other AI platforms, opening new avenues for customer findy. To see how we use these capabilities, explore our guide on changing your business with advanced Wix development techniques.


Wix & Shopify vs. Custom Development: Which is Right for You?

Choosing the right platform for your new website development is a critical decision. At Quix Sites, we specialize in Wix, Shopify, and custom development to fit any need.

Feature

Wix

Shopify

Custom Development

Cost

Low to Moderate (monthly subscription)

Moderate to High (monthly subscription + transaction fees)

High (significant upfront investment)

Time

Fast (days to weeks, AI drafts in minutes)

Fast to Moderate (weeks to a few months)

Slow (months for complex projects)

Customization

High (drag-and-drop, Velo for advanced features)

Moderate to High (themes, apps, custom code)

Unlimited (completely bespoke)

Maintenance

Low (platform handles everything)

Low to Moderate (some app management needed)

High (requires dedicated developer)

Technical Skill

Low to Moderate (no coding needed for basics)

Low to Moderate (no coding needed for basics)

High (expert coding required)


Wix is a versatile and user-friendly platform, perfect for service businesses, creatives, and small to medium businesses that need a beautiful website without code. With its drag-and-drop editor and advanced capabilities through Velo by Wix, it can grow with your business. For a professional head start, check out our pre-designed Wix templates at our shop.


Shopify is the undisputed e-commerce powerhouse. If selling products online is your primary goal, Shopify provides robust tools for inventory, payments, and shipping that can scale from a small boutique to a large enterprise. Learn more about our Shopify design services.


Custom development offers unlimited possibilities for businesses with truly unique requirements that no platform can meet out-of-the-box. While it is the most expensive and time-consuming option, it's the right choice for projects that need completely bespoke functionality.


For most businesses, especially local Las Vegas companies, Wix or Shopify offers the perfect balance of power, flexibility, and cost. Find out why Wix is ideal for small businesses in our detailed article.


What are the key features of a modern website?

A modern website is more than a digital brochure; it's a hardworking asset for your business. During any new website development project, we focus on these essential features:


  • Mobile-First Design: With over half of web traffic from mobile, your site must be flawless on every screen size.

  • Fast Load Speed: Visitors abandon slow sites. We optimize every element for near-instant loading, which also boosts search rankings.

  • Clear Navigation: An intuitive menu and logical page structure guide visitors without frustration.

  • Strong Calls-to-Action (CTAs): We make it obvious and compelling for visitors to take the next step, whether it's buying a product or scheduling a consultation.

  • High-Quality Visuals: Professional photos and graphics build trust and communicate your brand's personality instantly.

  • SEO-Friendliness: We build sites with clean code, keywords, and meta descriptions so search engines can find and rank you.

  • Security (SSL): An SSL certificate (https://) is essential for protecting visitor data, building credibility, and improving search rankings.

  • Accessibility: Designing for everyone, including those with disabilities, expands your audience and is a legal best practice.

  • Integration Capabilities: Your website should connect seamlessly with your other business tools, like your CRM or email marketing platform.


Combining these features creates a powerful business tool that works 24/7 to grow your company. See examples of our work in our custom website design in Las Vegas portfolio.


Building for Everyone: The Importance of Mobile, Accessibility, and Performance

A great website must be usable and fast for every visitor, regardless of their device or ability.


How crucial are mobile responsiveness and accessibility?

In new website development, mobile responsiveness and accessibility are not optional extras—they are the essential foundation of a successful site. A website that isn't mobile-friendly or accessible is like a store with a locked door; you're turning away customers before they even see what you offer.


Why Mobile Responsiveness is Critical

Over half of all internet traffic comes from mobile devices. A responsive website automatically adjusts to look perfect on any screen, from a phone to a desktop. This is crucial because Google uses your mobile site for its rankings (mobile-first indexing). A poor mobile experience not only frustrates users but also makes you invisible in search results. For competitive markets like Las Vegas, responsive web design is something businesses need to accept immediately.


Why Accessibility Matters

Website accessibility means designing your site so that everyone can use it, including people with disabilities. This is not only the right thing to do but also smart business, as it expands your potential market to millions of additional customers. Furthermore, with the Americans with Disabilities Act (ADA) increasingly applying to websites, following Web Content Accessibility Guidelines (WCAG) protects your business from legal risks. Many accessibility features, like clear navigation and good color contrast, improve the experience for all users and can even boost your SEO.


What are the best practices for SEO and performance?

Once you have a beautiful, accessible website, you need to ensure people can find it and that it loads instantly. This is where search engine optimization (SEO) and performance optimization are critical.


Making Your Website Lightning Fast

Website speed is a direct ranking factor for Google, measured by its Core Web Vitals. These metrics (LCP, INP, CLS) track the real user experience of your site's loading and interactivity. Key practices for improving speed include:


  • Image Optimization: Compressing images without losing quality and using modern formats like WebP.

  • Browser Caching: Storing parts of your site on a visitor's device for faster return visits.

  • Clean Code & CDNs: Using efficient code and a Content Delivery Network (CDN) to serve content from a server close to the user.


Platforms like Wix and Shopify are built for performance, but we take extra steps to optimize every element. For more details, see the best practices for measuring Web Vitals.


Getting Found: SEO That Actually Works

SEO is the process of helping your ideal customers find you through search engines. The foundation is keyword research to understand what your audience is searching for. Key on-page SEO practices include:


  • Crafting compelling title tags and meta descriptions.

  • Using header tags to structure content.

  • Creating high-quality, relevant content.

  • Using alt text for images to improve accessibility and SEO.


Technical SEO (like sitemaps and a logical site structure) and local SEO (optimizing your Google Business Profile) are also vital, especially for Las Vegas businesses. Google rewards websites that provide a great user experience, making performance and usability key components of modern SEO. Learn the basics in our guide on what SEO is and how it works.


From Blueprint to Launch: Your Platform, Marketing, and Budget

Making the right strategic choices about your platform, marketing, and budget is key to long-term success.


How can businesses choose the right platform and leverage it for marketing?

Choosing the right platform for your new website development requires matching it to your business goals, target audience, and budget. If you're a service-based business or need creative control, Wix is an excellent choice. If your primary goal is selling products, Shopify is built for e-commerce. Both platforms are scalable and user-friendly, providing a solid foundation for growth.


Once your site is built, it becomes the command center for your marketing. You can leverage it by:

  • Content Marketing: Publishing blog posts and guides to attract visitors through search engines.

  • SEO: Optimizing your site to appear in search results when customers are looking for your services.

  • Email Marketing: Using opt-in forms to build a community and nurture leads with newsletters and offers.

  • Social Media Integration: Creating a cohesive brand experience and driving traffic between your site and social profiles.

  • CRM Integration: Connecting your site to a Customer Relationship Management system to track interactions and personalize communication.

  • Paid Advertising: Using your website as the landing destination for Google Ads or social media campaigns.

  • Analytics: Tracking data to understand what's working and identify opportunities for growth.


Our Digital Marketing Services for Small Business can help you leverage every feature to its fullest potential.


What are the cost considerations for new website development and maintenance?

Understanding the full cost of new website development involves looking at both upfront and ongoing investments. Modern options are available for nearly any budget.


Upfront Investment

  • DIY Builders (Wix, Shopify): These platforms offer free or low-cost monthly plans (typically $15-$50+), making them a budget-friendly way to get a professional site.

  • Freelancers & Agencies: For a custom approach, professional services offer deep expertise. At Quix Sites, our hourly projects start at $150 per hour, and our custom packages start at $1,000, which includes design, branding, and a rapid delivery of just 3-10 business days.


Ongoing Investment

Building the site is just the beginning. Ongoing costs are essential for keeping your site secure, fresh, and functional.


  • Domain & Hosting: A domain name is about $10-$20/year. With platforms like Wix and Shopify, hosting is included in your monthly plan.

  • SSL Certificate: Essential for security (the "https://"), this is now included for free with most modern platforms.

  • Maintenance: Regular updates, backups, and performance monitoring are crucial. This can range from $50 to several hundred dollars per month.

  • Premium Apps/Plugins: Specialized features may come with additional monthly subscription fees.


A well-built website is an investment that should generate a positive return by attracting customers and driving sales. For more details on pricing, see The Ultimate Guide to Custom Website Design Packages and the 2024 Forbes website guide.


Frequently Asked Questions about New Website Development


How long does it take to build a new website?

The timeline for new website development depends entirely on the project's complexity. Here’s a general breakdown:


  • AI Website Builders: Using a tool like Wix's AI builder, you can have a first draft in minutes and a customized site ready in just a few hours.

  • Simple Business Websites: For a standard professional site on Wix or Shopify, our typical turnaround at Quix Sites is just 3-10 business days.

  • E-commerce Sites: Setting up an online store with products, payments, and shipping takes more time, typically a few weeks to a couple of months.

  • Custom Development: Building a site from scratch is the longest route, often taking several months.


The biggest factors affecting your timeline are content preparation (having your text and images ready) and feedback speed (responding promptly to previews and questions).


Can I build a website without knowing how to code?

Absolutely. The no-code revolution has made new website development accessible to everyone. Platforms like Wix and Shopify are designed for users with no coding experience, featuring intuitive drag-and-drop editors.


Think of it as assembling a pre-designed bookshelf instead of building one from raw lumber. You can focus on the creative aspects while the platform handles the technical work. Professionally designed templates provide a huge head start, and we offer a curated collection of premium Wix templates in our shop.


Even though you can build it yourself, many business owners hire professionals to save time and leverage expertise. A professional designer understands the nuances of conversion optimization, SEO, and branding that lead to a more effective website.


What is the difference between a web designer and a web developer?

In new website development, people often confuse these two critical roles. Think of it as the difference between an architect (designer) and a construction foreman (developer).


  • Web Designers are the creative visionaries focused on the look, feel, and user experience (UX). They work with colors, typography, layout, and user journeys to create a visually appealing and easy-to-use site.

  • Web Developers are the technical builders who make the design functional. They use code and server-side logic to ensure everything works, from contact forms to payment checkouts.


At Quix Sites, we blend both roles. We create visually stunning websites that are also technically sound and high-performance. This integrated approach ensures your site not only looks fantastic but also loads quickly, ranks well, and converts visitors into customers. Learn more about what to look for in a Las Vegas web developer.


Conclusion: Build Your Digital Future Today

Your new website development journey is the first step toward digital success. As we've covered, a great website combines modern trends, flawless functionality, and a focus on the user experience. The beauty of today's tools is that powerful platforms like Wix and Shopify put a professional online presence within reach for any business.


But knowing what to do is different from having the time and expertise to do it well. You can focus on running your business while partnering with professionals who live and breathe web design.


That's where Quix Sites comes in. We specialize in creating visually stunning, high-performance websites on Wix and Shopify that drive real results. With over 1,000 websites designed and a rapid delivery timeframe of 3-10 business days, we turn your vision into a reality, fast. We handle every detail, from mobile responsiveness and SEO to custom branding. We also offer professionally designed Wix templates at our shop for a quick start.


The digital landscape waits for no one. Ready to turn your ideas into a powerful online presence? Get a free quote for your project today! Your future customers are searching—let's make sure they find you.

 
 
 

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